Edward has been in charge of the day to day running of Pocket since conceiving the idea studying Theology at the University of Edinburgh. An enthusiast for new ideas and business ventures, Edward has since worked in various roles to continue his business development. These include the marketing manager of a 500 capacity London members club, business development for a global Intellectual Property firm, sales manager for a London property firm and recently project manager for an HR tech startup.
Edward enjoys being part of every aspect of the business and as such works closely with all involved. He likes to have a hand in everything from design, marketing and manufacturing with frequent trips to Portugal to work with the factory. He particularly enjoys the creative side of the brand and being able to combine art and activewear in the new Pocket Sport collection is an exciting step forwards for Edward and the brand.
Louise was also studying at Edinburgh University with Edward when Pocket was created and has played a fundamental role in the development of the brand over the past few years. With a love for fashion and eye for detail Louise has managed to combine her role at Pocket with the other aspect of her life that keep her very busy.
Louise has been a mainstay of E4's Made in Chelsea since joining the cast back in Series 2. With the show picking up a coveted BAFTA award and ratings still reaching an all time high, it’s set to be another busy year for Louise as the new series continues to run on E4.
As well as her love for fashion Louise has worked on high profile campaigns for retail giants such as Cadbury’s, O2 Network, Sony Mobile and Magnum. Recently Louise has developed a passion for cooking and was crowned winner of ‘Come Dine With Me - MIC Special’, a one-off commission to celebrate the 100th episode. Louise also has a love for the snow and last year competed in Channel 4’s celebrity daredevil series ‘The Jump’ where she battled her way through the challenges earning a spot in the final 4!
Maya started working with pocket 3 years ago, as a brand we loved the style of Mayas illustrations. While she also liked our open mindedness and willingness to develop and explore different directions, artistically. Maya has been in charge of conducting visual research and style development in order to create a signature identity for the brand. She designed and illustrated the lookbooks and campaign adverts and most importantly the textiles for the fashion collections including artwork for digital print, sublimation, silk screen and embroidery.
Maya works closely with our suppliers in the UK and overseas to keep developing further products and to stay up to date with the different techniques and materials. She has also undertaken photography courses with the likes of Knick Knight and bring this experience into her role as Creative Director at Pocket.